‘CES 2019’ 현장을 생생하게 만나세요!

2019.01.04 LG전자

세계 최대 전자/IT 전시회인 ‘CES 2019’가 1월 8일(현지시간)부터 미국 라스베이거스에서 개최됩니다.

LG전자는 이번 ‘CES 2019’에서 ‘LG 씽큐 AI존’을 구성해 한층 발전한 ‘LG 씽큐’를 공개하고, 고객의 더 나은 삶을 위한 혁신적인 제품과 기술을 대거 선보일 예정입니다.

Social LG전자에서는 LG 프레스 컨퍼런스와 ‘CES 2019’ 개막 기조연설 생중계를 시작으로 LG전자 현장 부스 스케치, 신제품 소개 등 다양한 현장 이야기를 생생하게 전달해드리겠습니다.

CES 2019 개막 기조연설 생중계

Opening Speech [David VanderWaal]
Welcome to CES 2019! For LG, CES is the significant stage where our innovations are unveiled for global premier.
Our key highlights unfolded this year come both from innovation in device as well as its brain, artificial intelligence; You will find the ultimate FUTURE TV TODAY and be amazed with a new category appliance never seen at home. Also you’ll learn how LG’s AI devices, LG ThinQ improves a seamless AI experience with its own understanding of users and their usage context.But this morning is not it. Our innovation story will continue over this evening at the official CES Pre-Show Keynote. You’ll hear from LG’s President & CTO Dr. I.P. Park about LG’s vision for AI and how AI is transforming our lives at home, at work and on the move – to deliver an even better life.Talking more on AI device, LG ThinQ. Let’s take an example of LG V40 ThinQ smartphone –honored with the Best of Innovation Award for this CES 2019. With its excellent 5 camera lens, the AI Cam recognizes object of your shooting and provides perfect picture automatically. What would be the next move? No wonder that the evolution definitely will come along with 5G. As one of the key USA carrier’s recent announcement, 5G smartphone will be the game changer and LG is right at the spot to bring to market a 5G experience ahead of time. .
But 5G is not only about mobile communication. Its implication is enormously expandable toward many AI devices that we talk today. A key partner on this 5G journey has been Qualcomm. Together with LG, they have been leading advancements in mobile connectivity, defining how smartphones work and communicate. Now, with 5G, we are on the cusp of another revolution in the mobile industry. To tell you more, here is Qualcomm’s Head of Product Management, Jim Tran.[Qualcomm : Jim Tran Speech TBC]
In both opening speech and Qualcomm’s speech, the major topic of the sessions needs to be AI.
So, the linkage mention is needed somehow between 5G and AI in the Qualcomm’s speech for more natural storyline unfolding.
Such as, ‘In this 5G era, it doesn’t have to be limited to the mobile field. With AI technology, this would impact on home appliances, vehicles and even further devices everywhere in our lives. And I believe LG can shake up its power to make a better life and better world’…

• LG & QC have worked together for decades
• Collaborating on products that enrich people’s lives
• Across many segments (phones, appliances, home entertainment, auto, smart cities, …)
• Now ready to take consumers into a new age (AI + 5G)
• QC & LG: Worked on accelerated 3GPP standardization

• 5G will be a commercial reality starting in 2019
• 20+ operators are committed using our 5G modem
• Across NA, South Korea, EU, Japan, Australia and China
• sub-6 and mmWave
• Ecosystem is ready for 2019 (operators, infra providers, QC, leading OEMs such as LG)
• 2020 is too late to get started.

• For this new age we introduced last month SD855
• Designed for a new decade of 5G, AI & XR
• World’s 1st commercial 5G mobile platform
• multi-Gigabit wireless across 5G, 4G, Wi-Fi
• 4th gen QC AI Engine (3x performance vs. prior gen)
• Expected in virtually all 1st wave of 5G devices in 1H’19

• 5G will current user experiences:
• 8K video streamed where you get 780p today
• Download a full length 4K movie in seconds
• Great multiplayer mobile games thanks to low latency
• New use cases:
• High-perf apps running in cloud to collaborate, interact and create
• Mobile XR (e.g. volumetric live video stream)

• 5G will realize the vision of connecting virtually everything
• It is designed not only to interconnect people
• Also machines, objects, and devices.
• New, flexible air interface scales efficiently for all kinds of applications
• From autonomous cars to ultra low-cost sensors
• 5G will transform industries

• 5G is coming in 2019 to consumer
• In LG devices with QC 5G at its heart
• More to come in the next months
• This year will be exciting
• Make sure you watch LG’s pre-show keynote this night
• To learn more about how we’re working together on 5G

LG ThinQ [David VanderWaal]
[Introduction]
This morning, I’ll tell you how LG is further improving a seamless AI experience to make it sensible in YOUR everyday life.
We introduced LG ‘ThinQ’ – our AI devices encompassing LG Mobile, Home Entertainment and Home Appliance products– here at CES 2018. Since then, we have worked on the promise of AI device to understand users, to evolve and to apply that learning to assist for a better life. Because we believe that ultimate goal of LG’s AI is not just device’s operation by voice command, but device’s proactive recommendation of solution based on its own understanding of individual users and usage circumstances.
This year I am pleased to announce that intelligent AI device, LG ThinQ will suggest a sensible solution based on its own understanding of users unlike any conventional AI devices which just operates on what you ask them to do. This evolvement of LG ThinQ delivers two major benefits : 1) Sensible recommendation based on contextual understanding of users and 2) Proactive care for maintaining optimal performance of devices.
Without further ado, let me show you a short video clip that demonstrates the difference of LG ThinQ vs. conventional AI devices.
LG ThinQ comparative video (1 minutes) with Air Purifier with pollen & TV only ]
: Comparison scenes (conventional AI devices VS. LG ThinQ)

Use Case 1) Sensible recommendation based on contextual understanding
– Demo : A9+R9
As seen in the video, LG ThinQ devices can proactively provide user-centric solution because they are able to develop a deeper understanding of user behavior, preferences and the overall environment where users belong. That’s where “Lifestyle Data” data comes in. For example, how much electricity is used every month, what type of TV shows you watch, how often you do laundry and what kinds of things you wash, and how often you clean your house. This data, combined with household environmental information like temperature, humidity and air quality, and external information like weather and traffic, helps LG ThinQ contextually understand you. With this, LG ThinQ is able to propose a better solution for the user’s specific circumstance while the conventional AI devices only execute your order regardless of context.

Now the benefits of LG ThinQ product are not limited to individual devices delivering a single service. It also includes collaboration and coordination among multiple devices. Let’s talk about a more for futuristic scenario. Imagine you want to start cleaning with the CordZero Stick Vacuum and turn the power on, LG ThinQ, knowing that cleaning has started, can suggest divided cleaning duties with the LG CordZero Robotic Vacuum.

[Demo]
(When the user lifts A9 vacuum cleaner and is about to start cleaning)
– LG ThinQ: (from R9 robot cleaner) I see you’re starting to clean. Would you like the robot cleaner to help clean the living room?
– David: Ok
– LG ThinQ: (from R9 robot cleaner) R9 is starting to clean.

※ Starting cleaning with robot cleaner can be manually controlled with the remote controller or ThinQ application.

Use Case 2) Proactive care for optimal performance
– Demo : Washer (Tub cleaning)

Another benefits of LG ThinQ evolvement is advanced service care for your appliances. In 2019, we’ll launch LG ProActive Customer Care – a service that use artificial intelligence to deliver the most advanced, personalized customer service in the industry.

With it, LG can immediately alert LG appliance owners to potential service issues before they happen. It can also expedite repairs if they’re needed, and even offer useful maintenance tips – saving users time and money and keeping their appliances performing their best.

For example, if an error is detected in the appliance whether it’s a decrease in refrigerator cooling performance, reduced air flow in a dryer vent or over-sudsing in the washer caused by too much detergent, LG ProActive Customer Care will send you an alert. It will also provide tips for how the user can solve the issue – oftentimes with solutions that can avoid the hassle of scheduling a service call.

And ProActive Customer Care will even help with routine maintenance: For example, if it’s time to replace the water filter in the fridge, the refrigerator will not only alert you, but it also will help you purchase the filter without even having to ask. When it’s time order more dish or laundry detergent, LG ThinQ knows and connects seamlessly with Amazon Dash Replenishment to automatically reorder your supply so you never run out of essentials. Here’s another example:

[Demo]
– David: Looks like I just got a notification that my laundry is finished.
(Check the notification through G7 or V40 smartphone. Make this comment and open the door of the washer)
– LG ThinQ: (from the washer speaker) From the day you first installed the washer, you’ve washed 30 loads so far. I think now is a good time for you to run a tub cleaning cycle. Would you like to run a tub cleaning cycle?
– David: (to the washer speaker) I’m not sure. What is TUB CLEAN?
– LG ThinQ: (from the washer speaker): TUB CLEAN is a maintenance routine that is recommended to keep your washer clean as new. Would you like to run it now??
– David: Not right now, but please remind me later.
– LG ThinQ: (from the washer speaker): Ok

Already the most-awarded appliance brand in customer satisfaction and reliability, LG is bringing owners added peace of mind so they can feel confident in the performance of their appliance for years to come. We’ll roll out this service this year across kitchen and laundry appliances – and it will even work with earlier LG models.

[Conclusion]
So – what do you think?
Just like any relationship – with friends or family, the better you know someone, the better you can care for them. With LG ThinQ knowing you more, you’ll be much better served in your home.

LG ThinQ is setting a new standard for AI devices through advancements that are bringing contextual AI services into today’s homes. In optimal usage recommendation using environment cues as well as proactive service care, LG ThinQ will provide a much better AI experience to your daily life.

Just ask simply your LG ThinQ, and it’ll answer you thoughtfully!

H&A Session (Styler + HomeBrew)
[Bridge]
Up to this point, we’ve talked about how Life’s Good with LG ThinQ. We can’t separate these incredible advancements in AI from LG’s continuous innovation in hardware that transforms people’s lives.

So, let’s take a look at LG’s dedication to innovation has led us to create entire product categories that previously didn’t exist – all to exceed expectations and help assure that Life’s Good.

[LG Styler]
First, LG Styler – a groundbreaking innovation pioneered by LG that is truly changing consumer behavior. LG Styler gives you the confidence to look your best every day and the freedom to care for your clothes with ease – without the hassle of ironing or frequent, expensive trips to the dry cleaners.

LG Styler is the hero of the Ultimate LG Laundry Room and sets LG apart in the industry – alongside our washers and dryers, which you might know are the most awarded for their superiority in performance, reliability and customer satisfaction.

LG Styler reduces wrinkles, odors and allergens through the gentle power of steam – no chemicals – along with LG’s first-of-its kind moving hanger. Our unique TrueSteam technology is asthma and allergy certified to reduce allergens – all while keeping clothes looking and smelling great in between trips to the dry cleaner. And look no further than the Pant Crease Care function for the perfect crease, every time.

Our connected LG Styler for 2019, which earned the CES Innovation Award, features a new black-tinted mirror glass door. And check out the larger capacity featuring 5 hangers.

[Bridge]
LG Styler represents the birth of a brand-new product category – smart clothing care. And today, LG is again showing its ability to carve out new categories in home appliances.

[LG HomeBrew]
-Dave : Wait a minute, can you smell this? I think I can smell a fresh beer!
Meet LG HomeBrew – our first-ever craft beer maker. Now you can make and enjoy your own cold, tasty beer in the comfort of your own home with little more than the simple touch of a button.

To make your own craft beer, you just place these capsules – which contain malt, yeast, hop oil, and flavoring – into the machine, then press this button. Then, HomeBrew automatically takes care of the whole brewing process, from fermentation, carbonation and aging, right through to serving the beer and even cleaning itself – all accomplished in as few as two weeks.

Consumers know that they can expect the best with LG. That’s why we spent more than 3 years perfecting the brewing process that demands the right combination of ingredients and sophisticated temperature and pressure control. Our starter capsules come from Muntons, a well-known British malt producer and home-brewing company with 97 years of history.

With LG HomeBrew, you have the choice of five distinctive, richly flavored beers that are sure to impress: hoppy American IPA, golden American Pale Ale, full-bodied English Stout, zesty Belgian-style Witbier and dry Czech Pilsner. It can produce up to 1.32 Gallons of your favorites – with every last drop giving you that great thirst-quenching taste that beer drinkers know and love.

To keep you involved every step of the way, our mobile app lets you monitor HomeBrew’s beer-making progress from anywhere.

This innovative device couldn’t have been achieved without building on LG’s core home appliance technology prowess. Our inverter technology, for example, enables HomeBrew to operate with constant temperature and pressure control for optimal taste. It also makes it possible for the system to automatically clean itself using nothing more than hot water, ensuring everything is hygienically clean, perfect and ready for your next batch. And our advanced fermentation algorithm intelligently controls the fermenting process, which helps to guarantee brewing success.

LG HomeBrew will appeal to beer fans all over the world, producing the drink they love with a single touch of a button and none of the hassle and time-consuming cleaning that usually comes with home-brewing.

[Bridge]
We’ve talked a lot about all of the great innovations in Home Appliances.
Now let’s move on to see this year’s innovations in TV category.
To do so, I’d like to introduce TV expert, Tim Alessi, who will give you details of our new future of TVs. Please give a big applause to Tim!

[Invite Tim Alessi on the stage]

HE SESSION
[8K OLED TV Unveil > AI picture, AI sound > AI convenience> A+ Unveil>A+ Concept Intro > CLOSURE]

[8K] [2 min]
[Tim] TV is about picture quality. And LG’s OLED TVs have continually earned
global acclaim by leading experts for their unrivaled picture performance. The numerous awards we received during the past year are testament to this.

[Tim] Since introducing OLED to the world in 2013, LG has continuously improved the technology, developed new functionality, new form factors and expanded OLED screen sizes, to offer consumers the greatest range of premium televisions.

[Tim] This year, we are ready to launch the largest OLED TV yet, featuring 88-inches of gorgeous screen real estate.
Introducing LG’s first <8K logo slide> 8K OLED TV!

[Unveil 8K] – Turntable rotates – 8K facing the public
[Tim] Integrating best of the company’s expertise in OLED’s pixel dimming control technology, LG’s 8K OLED TV features over 33 million self-emitting pixels.

[Tim] With pixels sizes being smaller as a result of increased resolution, it is crucial that each pixel, individually, delivers complete information to create accurate overall picture resolution. OLED’s self-emissive technology is capable of doing just that.

[Tim] This is why 8K OLED can render the unmatched pure black, without any light leakage, realistic colors and impressive contrast ratio that define OLED TV’s iconic picture quality!

[AI]
[Picture & Sound] [6min]
[Tim] This astounding 8K resolution combines with the company’s most powerful processor yet, the alpha 9 Gen 2
to deliver a dramatic impact to the key TV elements: picture and sound and produce awe-inspiring scenes!

[Tim] This is possible thanks to two main AI capabilities. Content enhancement using deep learning technology. And content optimization, made possible by ambient recognition.

[Tim] [Ambient/Brightness]
As mentioned earlier, Ambient recognition capabilities allow for content enhancement, in accordance to different ambient lighting conditions.
This means the TV will react to the environment, by automatically adjusting the screen’s brightness levels. The α9 Gen 2 processor uses the TV’s ambient light sensor to measure light levels to not only change the brightness, but also adjust the tone mapping curve.

This capability of the processor further refines HDR content, including Dolby Vision, and this lets viewers enjoy the content even the darkest scenes, with incredible contrast and detail, even if watched in a brighter room.

[Tim] Users can also adjust sound settings to suit room conditions or let their LG TV intelligently set the perfect levels based on its positioning. With just one touch on the Magic remote – LG’s TVs can automatically offer optimized sound equilization by recognizing TV’s placement in the room.

[AI User Experience] [6 min] < Google – [Google/Amazon USER SCENE VIDEO [1’30”] – Amazon – Apple >
[Tim] Last year, we introduced our AI voice recognition capabilities into the TV category .

[Tim] Building on our webOS based open platform, we announced that (click) the Google Assistant was built into our 2018 TVs, to bring a totally new user experience. <ThinQ–GA slide>

[Tim] The Google Assistant is also incorporated in this year’s lineup, delivering a simplified, convenient user experience that makes it easy to manage daily tasks, find answers and control compatible smart home devices.

[Tim] The Google Assistant is now compatible with an increasing number of devices: more than 1,000 brands across 10,000 devices which helps strengthen the streamlined experience offered by LG TVs. What’s more, LG’s 2019 TVs with the Google Assistant will be available in more countries and languages.

[Tim] This year we’re excited to announce that we have expanded our AI partnerships even further to include Amazon Alexa to our 2019 TVs with ThinQ AI. But, let’s take a look at what this means for real users!

[AI USER SCENE VIDEO] [1 min – checking on it]
[Tim] As you saw in the video, with newly added Amazon Alexa on LG’s 2019 TVs, users will have a much easier shopping experience, they can set up their ideal Alexa Routine, enjoy an Alexa experience when they play music or check the weather. They can also manage smart home devices or access thousands of skills such the Food Network to find great recipes or Kayak to book a hotel.

[Tim] Amazon Alexa is compatible with more than 3,500 brands across 20,000 devices which helps strengthen the streamlined experience.
Combined, the Google Assistant and Alexa users cover 84 percent of the market. This means LG TV users will enjoy an impressively expansive experience, without the need to change the smart device they’re already using, or the need to use several devices.

[Tim] Beside these popular services, LG’s 2019 TVs with LG’s proprietary ThinQ AI provide conversational voice recognition, making it easier to find content to watch or control the TV.

[Tim] Now, you don’t have to keep making repetitive commands to get to the exact information you need. The TV can understand context, allowing more complex requests. This service will be available in over 140 countries.

[APPLE SESSION]
[Tim] But wait….there’s more! Many of our customers also have Apple devices so LG has been working with Apple to also create a streamlined Apple user experience on their LG TVs. So I’m pleased to announce we’re adding…

[Tim] Apple AirPlay on our 2019 TVs! We’re excited to be one of Apple’s first TV partners for AirPlay Video. This will help users easily share what they’re watching on their favorite streaming apps to our TVs. And it’s easy to share much more

[Tim] We are also adopting AirPlay Audio and HomeKit support, to simplify how Apple devices work with LG TVs

[Tim] And with LG’s 2019 TVs supporting both Dolby Vision and Dolby Atmos technologies, the adoption of Airplay 2 will offer users first rate content to enjoy in 2019, with easier access to the largest selection of Dolby Vision and Dolby Atmos titles. We are confident this collaboration will deliver an outstanding user experience – a goal that unites both LG and Apple [APPLE SESSION CLOSES]

[Tim] Another new feature this year is the intuitive Home Dashboard which makes it easy to control a wide variety of smart home devices directly from the TV and will also be helpful when you misplace your air conditioning remote!

[Tim] LG’s entire 2019 lineup of OLED TVs will include ThinQ AI and all of these capabilities!
<8K Z9, 4K W9, 4K E9, 4K C9 slide>

[Tim] We’ll also roll out a new lineup of premium LCD with a new name: Nano Cell TV. Our Nano Cell TVs featuring Nano Color, Nano Accuracy and Nano Bezel and also include AI-enhanced picture and sound, underpinned by our deep learning algorithm, as well as the convenience and intelligence of ThinQ with the built in Google Assistant, Amazon Alexa and new Apple compatibility. The lineup will include the 8K SM99 series, powered by the Alpha 9 Gen 2 processor.

[OLED transition]  [A+] [5 min]
[XXX] LG always strives to bring new value to customers through continuous innovation. After introducing picture-on-glass, we took things further still, creating the stunning Wallpaper. This year, I can confidently say, we’ve outdone ourselves.

[A+ ICONIC VIDEO]
(15”)
> TV Roll up _Zero view-> Full view (Manual Remote Operation by Presenter)

[David] Ladies and gentlemen, today, LG takes OLED to yet another level combining the world’s best TV engineering & design into a home entertainment marvel. What Science Fiction directors imagined decades ago, is now reality, for the first time on this stage. Introducing LG SIGNATURE OLED TV R
[sync time with Product Full view unveil on STAGE 25”]

[David] LG’s rollable OLED TV goes beyond what a TV could traditionally offer. It brings the freedom to design the space, without the limitations of the wall. This offers a never before achieved immersiveness. <3 view slide>

[David] The company has now gone further to offer a TV with a display that magically (click) rolls and appears by (click) rising up : a revolutionary innovation that helps address the very human need for an aesthetically pleasing environment. Based on LG’s unique ‘R’ concept, the SIGNATURE OLED TV R is creating a (click) ‘revolution’ in home entertainment – ‘redefining space’ through its ability to ‘rise’ and ‘roll’ whenever the user desires. LG SIGNATURE OLED TV R can transform itself to offer different viewing options. <roll, rise, revolution slide>

[David] In “full view” you can enjoy the renowned OLED picture quality, on a premium large-screen, without compromise.

[David] This reveals the full extent of the contrast , depth and realism synonymous with LG’s advanced picture technology. The astounding AI picture and sound quality put the beautiful, futuristic TV in a class of its own.
> TV Full view-> Line view (Manual Remote Operation by Presenter)

[Line view]
[David] Line View, which is specific to R9 OLED TV, takes up a minimal amount of real estate , letting viewers enjoy more space while still supplying compelling options.

[David]Line View presents five useful modes: Music, Clock, Frame, Mood and Home Dashboard.
When set to Music, you can enjoy your favorite tunes , Clock mode makes it easy to check the time, date and weather conditions. Frame mode, helps you display photos sent from your smartphones. Mood mode helps to create a relaxing atmosphere, and
> TV Line View-> Zero view (Manual Remote Operation by Presenter)

[David] In Zero view, the TV’s screen disappears completely from view, ‘hiding’ within the body.

[David] This provides a new level of space integration, allowing users to relax in an open environment even when they’re not watching TV <65slide> . LG’s zero view is your full view.
[David] Even when the screen is retracted, users can enjoy a premium audio experience when listening to music or other audio content. The body cleverly integrates a 4.2-channel, 100W front-firing Dolby Atmos sound.

[David] LG’s luxurious design is completed with a real aluminum body and an aesthetic wool-blend cover that imparts a sense of craftsmanship and durability.
This is produced by Kvadrat, the forward-thinking Danish textile company.
[David]Let’s take a look. <slide?>

[A+ Lifestyle VIDEO] [1 min 30 sec]

[David] We are proud to bring this revolutionary innovation to consumers and confident that LG’s rollable OLED TV will be able to “roll out the future” of many consumers, by delivering new ways to enjoy television (as you saw in the video?). <”Roll out the future” slide>

[CLOSURE]
[David] LG’s commitment to AI continues and we invite you to this evening’s keynote
Where you can learn more about the company’s vision for the AI future.

[David] And last but not least, LG’s booth with be welcoming CES visitors for close up experience with more of our products. [OLED attractor]

> Auto Looping [until the photo shooting is done]

CES 2019 개막 기조연설 생중계

Why AI?Thanks, Gary,
for such a kind introduction.
And good evening, Vegas –
welcome to CES 2019!
I’m SUPER excited
for what’s going to be
another great show.And what a privilege it is
to be giving a pre-show keynote
in this magnificent theatre
named after me!To kick it all off tonight,
for the next hour or so,
I’m going to talk about LG’s vision
for our future with artificial intelligence.

But before I begin,
let me throw you
a very simple question.

Is technology
making your life
better?

I’m not going to ask
for a show of hands
because I know this is CES.

And, of course, it is –
we shouldn’t be here otherwise.

Human history has indeed
been a tale of technology and progress.

And us,
the electronics industry,
we can take pride in that.

So – yes,
technology is making our lives better.

But what if I were to ask –

how MUCH better?

And better HOW?

Here’s an interesting graph
I found the other day.
Yes, thanks to electricity,
refrigerator,
washing machine
and vacuum cleaner –
over the past 100 years,
we’ve managed to bring down
the average number of hours
spent on housework
by about 75%.

That’s a saving of SIX hours
out of your 24-hour day.

But ironically,
from about 1970,
with ALL the great innovations
such as PC,
the internet,
and smartphones,
that wave of progress
has been slowing down.

So is this it?
Is a couple of hours of chores everyday
just inevitable?

It looks as though,
at least on this measure,
life has not got all that much better
for the past few decades.

And what about this?
All throughout that time,
the amount of cognitive labor
has shot through the roof!

And we can feel it.

There’s just SO much information
and SO many choices
which demand our attention.
Think about the latest devices!
Manuals,
Settings
and updates –
no wonder we feel more tired than ever.

So I ask again –

are we making our lives BETTER?

How MUCH better
and better HOW?

CLOi: IP, IP – I’m very sorry to interrupt your keynote, but I can sense a lot of people feeling surprised and worried. I thought I should let you know.

Oh, hey, CLOi. Haha.
Sorry, I forgot to introduce you.
Everyone,
this is LG CLOi GuideBot.
You’ll find her friends at airports
assisting travellers,
but she’s here tonight
to help me out with my keynote–
the first robotic co-speaker
at a CES keynote!

CLOi: Hello, Vegas! It’s great to meet you all. I’m sorry IP made you all surprised and worried.

[facing the audience]
Well, don’t worry, CLOi.
I wouldn’t have asked the question
if I did not have an answer.
Because,
you see,
that’s why
we at LG
are starting a new chapter
in the story of electronics.

And our answer is here.
Artificial Intelligence.

But don’t just take my word for it
because I’m inviting
one of the most forward-thinking
pioneers of our time
to tell you
how AI will continue our tale of progress.

CLOi, who’s our first guest tonight?

CLOi: IP, your first guest is Peter Diamandis. He’s the Founder and Executive Chairman of XPRIZE Foundation, Executive Founder and Director of Singularity University.

Well, ladies and gentlemen,
please welcome Peter
with a big round of applause!

[GUEST SPEAKER] Peter Diamandis, MD | Founder & Chairman, X PRIZE Foundation

1.
Dr. Park, thank you for that kind introduction. It’s a pleasure to be here to support both your vision and LG’s vision for AI improving our lives.
I had the pleasure of writing a New York Times bestseller called . And we truly are living during the most extraordinary time ever in human history.

2.
This is an article that came out this week from Wall Street Journal that shows that the world is getting better constantly over the last 200 years. We’ve almost wiped out extreme poverty from the planet Earth.

3.
The average global life expectancy has doubled over the last few hundred years. We’re about to add another 20-30 healthy years because of the impact of AI and its impact on health.

4.
Here we see the numbers for transportation. Flying in an airplane is clearly the safest mode of transportation. Cars are coming up next and as we head towards fully autonomous cars, the death rate tally for cars also dropped to zero.

5.
Why? Why Now?

It’s the impact of exponential technologies.

6.
Here we see the growth of computation over the last 100 years. We’re in the 5th paradigm known as the Moore’s Law.

7.
And as this continues, we’re going to see in 2023 that $1,000 buys you the computational power of the human brain – 1016 cycles per second. And 25 years later, now $1,000 buys the computational power of the entire human race.

8.
So this is where we are right now – in this exponential growth. Faster, cheaper computers and AI together are driving all these exponential technologies – networks, sensors, robotics, AI, 3D printing, synthetic biology, AR, VR – which are combining and converging to make our lives automatic and magical – what I call automagical.

9.
Now, I believe we’re all gonna have a version of Jarvis – an AI software shell in our homes, in our cars, on our bodies, that we give permission to read our e-mails and listen to our conversations, look at the chemicals in our blood streams to make our lives better.

Well, I’d like to do is take just a few examples where AI is going to transform our lives.

So here we are. Let’s talk about these 43.
Health – today, none of us are truly monitored. My airplanes and my cars – hundreds of sensors hundreds of microprocessors (are) constantly monitoring how they are. AI is gonna become your physician. It’s gonna be monitoring all the data from your body, on your wearables, your consumables, your implants. And it’s ultimately gonna make each of us the CEOs of our own health. Measuring our health day to day, going from what is today sick care when you’re only taken care of after you’re sick to healthcare where you know how you are and what’s going on.

Let’s look at learning. Our educational system is hundreds of years old and hasn’t changed in that time. Today, in a classroom, half the kids are bored and half the kids are lost. AI will ultimately be your teacher. The teacher of your children that is able to give your child personalized education – knows their language skills, knows their favourite sports star, knows exactly the colours they love and the movie stars they enjoy and give them personalized education like never before. Combine AI and VR, and if you want to learn about ancient Rome, you’ll put on your VR goggles and you’ll go into an AI-created version of Rome where every person you meet is an avatar driven by the knowledge of that time from 1,000 years ago.

And finally the future retail. AI will become your shopping assistant. Your fashion advisor. It’ll know what you need to buy before you know you need to buy it. Ultimately, it’ll make shopping fast and easy. And ultimately it will do the shopping for you.

So we’re heading towards a world where AI, driven by a mass amount of data and your ability to trust it, will make our lives automagical.

10.
BUT here’s a catch. For this vision of automagical life to become a reality, AI needs to be truly intelligent, NOT just an extension of automation. And intelligence is not the same as super-fast computation. We’ve already had AI beating humans in chess and in go, but it wouldn’t be wrong to say that that kind of narrow intelligence still more like a type of computer, a machine.

We need to go beyond this. For this AI revolution really automagically transform how we live our lives, we need an AI that works more like us humans. It should be able to learn more independently and more widely like we do. It should be able to apply its learnings to a whole range of functions in a coordinated way, again like we do with our body. That way, we’ll be able to fully integrate AI into our lives and enjoy its benefits.

Of course, I say this only because I know that the rest of IP’s keynote tonight will be all about how LG plans to make this happen. And I can’t wait to hear him because a company like LG, with all their fantastic products and solutions, they’re really perfectly positioned to deliver this true intelligence. So that’s it from me and I’ll go and get IP out again. Thank you!

[Guest speaker exits]

Thank you, Peter,
for your enlightening words.

So,
AI IS the future –
but ONLY IF
we can achieve
TRUE intelligence.

The question is,
what can LG do about it?

Well, we’re already using AI
to make our products better.

Take your LG OLED TV for example.
It already comes
with the state-of-the-art display,
but thanks to our AI chip for TV
called Alpha 9,
it will automatically optimize its
display and sound settings
to what you’re watching –
we’re building
a LEARNING DISPLAY.

And we want to do the same
with ALL our devices,
which is why we’ve developed
the world’s most advanced AI chip
for home appliances.
It’s a System-on-Chip
which combines
voice recognition,
visual recognition,
WiFi connectivity
AND a whole range of
sensor interfaces
ALL in a single piece.
Its built-in AI processor
will allow a whole range of devices
to LEARN and EVOLVE.

For your washing machine,
we’re using reinforced learning
to achieve optimal load distribution.
Now,
that’s one question
which has troubled
THOUSANDS of experts
for DECADES.
And we’re FINALLY cracking it
with the power of AI!
That means
a RADICAL reduction in vibration,
giving A LOT less noise
AND shorter washing time –
In fact, we’re cutting the pre-spin cycle time
by up to 40%!

What about ‘SELF-HEALING machine?
OTA, Over-The-Air update,
is a great way of making sure
that your intelligent machines
are always running on up-to-date software.
Furthermore, we’re already working
with an industry-leading partner
to go MUCH further.
AI-enabled self-healing machines
will be able to detect malfunctions
and automatically fix them
WITHOUT stopping operation.

Now,
these are all wonderful innovations
which utilize AI
to IMPROVE our products.

But tonight,
I want to talk about
more than just IMPROVEMENTS.
What I have for you
is a much more ambitious promise
to offer
a NEW and DARING definition of
BETTER
LIFE –
the next generation of AI
which will make possible
TRULY intelligent machines.

With our devices,
AI will EVOLVE by learning over time
to provide more personalized care for you.

It will CONNECT
SEAMLESSLY with your lifestyle
through every possible touchpoint.

And it will OPEN UP
an eco-system of innovation
where we can ALL share
our expertise and experience.

EVOLVE,
CONNECT
and OPEN –

EVOLVE,
CONNECT
and OPEN –

is how we’ll shape
a NEW future of AI in electronics.

And to that vision of AI
for TRULY intelligent living,
we gave the name LG ThinQ.

But LG ThinQ is NOT just a brand.
It’s a new LANGUAGE
for articulating our AI vision,
a USER-CENTRIC framework
for thinking and using AI
in ALL our future innovations.

In one word,
ThinQ summarizes our vision
for a NEW LIFESTYLE with AI –
have a look!

[VIDEO] Home

#1 Understanding Your Purpose & Needs
[HOME 섹션 프로시니엄 매핑: CTO 등단과 함께]
Poor Mark –
We’ll come back to his story
so bear that in mind.

What we just saw there
was a glimpse
of how life will change
with AI.
And for the rest of this evening,
I’d like to walk you through
a few points of insight
about LG’s fresh vision
for the next generation of AI.

Our first point
is that it should go from
simply recognizing your command
to UNDERSTANDING
your NEEDS
and your PURPOSE.

Not just executing your orders,
but reading your INTENTION
and recommending
the best way of achieving it.

That way,
we can finally FREE ourselves
of the burden of choice
and just enjoy what’s right for us.

[SCREEN: virtual home scene]

Let’s take an example of doing laundry.
So you pick up the basket
and come to your washing machine.
What are you faced with?
OPTIONS.

How long do you wash
and how many times should you rinse?
How much detergent?
And how do you dry it?
In the dryer or hang it out?
The weather seems nice NOW,
but will it RAIN later?
Suddenly,
you just want to drop it all
and get back to your TV!

Well –
how will it be different
with LG’s AI washing machine?
CLOi,
can you tell me
how my laundry experience will change?
[SCREEN: virtual home scene – 세탁기 클로즈업]

CLOi: Sure. IP, you’re pretty good with doing your laundry on a regular basis. So most often you have a small load. Your washing machine knows that by now. And it also knows that you don’t have much time because your calendar is full of meetings. So, when you put in a load, the machine will automatically choose speed wash course which can get it done within 20 minutes. The weather next week is going to be mostly cold and dry, so we’ll also add static reduction – because we’ve learned that you like that.

Oh wow,
and all I’ve done
is load the washing machine.

So – Ok, I’ve got my washing done.
Why don’t we watch some TV?
You know –
we showed
the world’s first rollable TV
this morning.

CLOi: Of course. It’s rolling up there for you. Showing your favourite food programme from where you left off last night.
[SCREEN: virtual home scene – 펼쳐지는 롤러블 TV 클로즈업: 크림 파스타 동영상]

Ah – great.
And that looks really delicious.
Actually, I haven’t had my dinner yet
because of this keynote.
CLOi, do you think we can have that
for dinner later?

[SCREEN: virtual home scene – TV가 레시피 제시 > TV가 냉장고와 커뮤니케이션 > 냉장고 클로즈업: 잔여재료 확인 > 크림 재료 칼로리, 일일 권장 칼로리, 체중 변화 등 표시 > 대체재료 (half-and-half)제품 추천 및 주문 인터페이스 > 오븐 예열 ]

CLOi: Sure. Your TV’s showing the recipe for you. And it’s talking to your refrigerator to check if you have the ingredients. It looks like you have some chicken in the refrigerator and there should be enough pasta. And it’s saying maybe you can substitute heavy cream with low-fat alternative since we’re watching your shape. If you’re okay with that, we’ll have that ordered and get oven preheated for when you get back.

IP: I’d love that, thanks!
Looks like
I’ve got my dinner sorted as well!
Please put your hands together for CLOi!

#2 Evolving Intelligence

So that’s all great.

But here’s an important point:

For this kind of interaction
to be MEANINGFUL and useful,
my partner, LG CLOi there,
has to REALLY KNOW me.

My habits,
my preferences
and even my EMOTIONS.

This knowledge is what enables AI
to really THINK for me
rather than just pouring out information.

And that’s why
our AI needs to be
an EVOLVING intelligence.

AI devices need to be
LEARNING machines so that
the more and longer you use them,
the more they’ll learn about you
and the better they’ll understand you.
Just like any relationship –
with friends or family.
The better you know someone,
the better you can care for them.

Well, to tell us more about
this idea of evolving intelligence,
I’m delighted to invite to this stage
one of the world’s leading authorities
on artificial intelligence.
CLOi?

CLOi: Ladies and gentlemen, please welcome the CEO and Founder of Landing AI, Dr. Andrew Ng!

[GUEST SPEAKER: Andrew Ng | CEO & Founder, Landing AI

1. Name Title

2.
Thank you Dr. I.P. Park and the LG Electronics team for having me.
AI really is the new electricity, it will impact every industry and change the way we interact with many parts of our lives
Through my work with Landing AI, I’ve been spending a lot of time with CEOs of large companies looking to transform themselves for the AI era. This isn’t just as simple as hiring an AI engineer; a true AI transformation requires a company-wide AI strategy, building a strong AI team, and aligning multiple projects to take advantage of new AI breakthroughs.
I’ve been incredibly impressed with Dr. Park’s leadership on bringing LG into the AI era, and leading especially in building better home experiences for LG users through more intelligent consumer electronics.

3.
Even though AI has already invaded many products you see at CES, AI technology continues to get better every year. I want to share you with 3 recent trends, and show how they’ll affect your products in the future.
First: Small data.
Modern AI works best if it has a lot of data. The more data, the better the performance. This is why we talk about Big Data—AI systems that can use millions of datapoints.
But if you’re using a washing machine, you don’t want to have to wash millions of cycles before it figures out how to optimize for your loads.
There is right now rapid progress in AI using Small Data. AI that can become intelligence with much smaller amounts of data. This type of technology will allow a washing machine, after just 3 or 4 loads, to start optimizing to your water and your detergent and your laundry.
Imagine if every device at CES could become more intelligent after 3 or 4 uses—won’t that be cool! That’s what I hope Small Data algorithms can do.

4.
Second, learning at the edge.
Advances in silicon are making it easier for AI to learn at the edge—that means the learning happens right there in your washing machine or air conditioner—rather than in the cloud. So rather than the air conditioner needing to send data to the cloud—to the big data center—for processing, increasingly you’ll see the air conditioner having the silicon chip run the AI software completely locally. This improves user privacy and security, and also lets your system learn more quickly, and reduces the need for transmitting data to the cloud.

5.
Finally, life long learning.
We want our home appliances to learn on their own, forever and ever. So that it’s always getting better.
In the previous era, maybe your vacuum cleaner will get smarter once a month, when the vacuum cleaner’s engineers did an app store update. So it was engineers—once per month—upgrading the vacuum cleaner’s intelligence.. In the future, your devices will learn continuously, by themselves; so that even 1 year from now, it is still getting smarter day by day, and all by itself, to better adapt to how you use your home. And if you move to a new house but keep the vacuum cleaner, it should learn to adapt to that too.

6.
These three trends: Small data, learning at the edge, and lifelong learning—are converging to enable LG’s vision of evolving intelligence, where our everyday products are learning constantly and evolving alongside us. I’m excited about LG’s vision of enabling this type of intelligence into every device in our homes, and proud to be able to support them in this work.

7.
Products will—through small data, edge learning, and lifelong learning–learn your behavior, your preferences, and your habits. The items in your home will be able to get smarter based on how you like to live.
You can imagine a future in which:

8.
Your air conditioner adapts to outside temperatures on its own, saving you energy and making you more comfortable
Your vacuum cleaner learns the area of the house that has the most foot traffic, and automatically cleans those spots more often to save you time
Your refrigerator can learn what you like to eat, and how often you like to restock your food. It will also be able to place the order for you to save you time and keep you well fed
Your home will look very different once intelligent devices evolve to not just be smarter, but be smarter for us.

9.
I’m excited that LG is leading the way in building these evolving intelligent products.
By learning how we like to live, and anticipating our needs, LG is helping to bring us into an AI-powered future.

[Guest speaker exits]

#3 Design Your Time & Experience
[ROAD 섹션 프로시니엄 매핑: CTO 등단과 함께]

Thank you, Andrew.
So that was our vision
for a TRULY smart home
with evolving intelligence.

Now you could be thinking,
“If THAT’S how my home’s gonna work,
I’m not going out EVER again!”

Well, I’m afraid that
most of us,
for some while at least,
will still have to travel
to get to work and to school.

And there,
we’re seeing
another great wave of innovation –
AUTONOMOUS VEHICLES.

It’s definitely
the BIGGEST transport revolution of our time.
And needless to say,
artificial intelligence
is one of the KEY foundations
of autonomous driving technology.

But what is LG going to do
about autonomous vehicles?
Well, here’s what we’ve been working on –
Just watch!

[VIDEO] How LG designs time NOT spent driving

Autonomous vehicles
are no longer a distant dream.
They’re already here
and you’ll see them all around Vegas this week.

But for tonight,
I wanted to think about the NEXT question;
what are we going to DO
sitting in a self-driving car?

What are we to do
with ALL THAT TIME
saved from NOT driving?

Because that’s the key question
which will determine
the REAL impact of autonomous driving
on our QUALITY OF LIFE.
Saving time is one thing,
but making a good and effective use
of that saved time
is QUITE another.

In that wonderful video,
you saw Mark in an autonomous shuttle
where we’ve been working
to design and develop
a WHOLE NEW world
of in-car experience.
When you’re next in Seoul,
you HAVE to come
and see our first prototype
because it’s simply AMAZING.

You see –
what we’re doing with it
is to CHANGE
the very DEFINITION of car
from a means of transport
to a MOBILE SPACE.

And you can turn it
into ANY space you’d like –
mobile office,
conference room,
or even private cinema.
You can even shop
at that store you just drove past
by re-playing the view outside your window
and browsing through the virtual store.

And, of course,
it’s about much more than just screens.
The thing about in-car experience
is that it is almost entirely
a SITTING experience –
which is why
we’ve been working
with a leading seat manufacturer Adient
to develop AI-enabled smart seats.

Once you’re onboard,
the seat will recognize you
and AUTOMATICALLY adjust itself
to your personal seating preferences.

And you’ll have a FULL control of the car
from the comfort of your seat
through multimodal interaction.

Using AI algorithm,
integrated headrest audio
will form a PERSONAL sound zone around you
so that the sound for YOUR activity
won’t be interfered
by those of other passengers.

And when you need refreshments,
simply pick them up from
the built-in snack-bar
and the purchase will be made automatically.

And with ALL these innovations,
our goal is to CHANGE
the meaning of that question,
‘HOW did you get here?’

No, we will no longer be asking
which road you took
or how you got around that traffic jam –
because autonomous driving will take care of that.
Instead,
we’ll want to know
HOW you spent your time NOT driving,
served by our intelligent devices and solutions.

And here we’re extending LG’s expertise
from home to the road
because
DESIGNING YOUR TIME
AND EXPERIENCE
is something we have excelled in
with our diverse range of consumer electronics.

[PAUSE – change position]

#4 Open Collaboration

Having said that,
even LG can’t do it alone
because building this new in-car experience
requires a WIDE range of different solutions
in both hardware and software.

This takes me onto my next point –
OPEN collaboration.

It’s simply about
ALL of us working together
to combine our strengths
and offer the VERY BEST possible experience
to our customers.

Let’s take an example
of that open approach.
It’s been a little short of one year
since we announced
an open source edition of webOS.

And I’m glad
that we’re already seeing
a remarkable progress
with this versatile operating system for smart devices.
It’s been used to power
more than 60 million smart TVs since 2014,
as well as a whole range of other smart devices
such as information displays,
smart watches,
and robots.

webOS is in particular
an IDEAL platform
for entertainment devices:
which is why
we’re presenting webOS
as THE platform
for in-car entertainment experience.

And we’re doing that
through open innovation.

webOS of course includes
LG’s own AI technology
and we’re SO excited
to be able to share with you
that from this year,
we’ll be adding to webOS
open access to LG’s own AI ThinQ platform
for developers all around the world.

But we want to do EVEN better
which is why
we’ve worked so hard
to make sure
that webOS works equally well with
AI services
from our external partners
like Google, Amazon,
Baidu, Yandex,
and so on and so forth.

Because we want only the best
for our customers,
and they don’t care
whether it comes from LG
or from one of our partners.
Our job
is to deliver what they deserve –
the best possible AI experience.

And to that end,
we’re already working
with a number of innovative partners
like Adient,
Here,
Rinspeed,
Qt,
and Luxoft.
During this week,
at our own and our partners’ booths,
you’ll be able to experience
the next level of in-car entertainment
powered by webOS.

Tonight,
I’m glad to share this stage
with one of our closest partners in webOS –
the leading software development company
Luxoft.

CLOi, who do we have?
[안내로봇: C2에서 발화]
CLOi: From Luxoft, we have the Executive Vice President (of) Automotive, Mr. Alwin Bakkenes.

Ladies and gentlemen,
please welcome Alwin
with a big round of applause!

[GUEST SPEAKER] Alwin Bakkenes | Executive Vice President, Automotive – Luxoft

 

Thank you I.P.
and Good evening everyone.
It’s great to see so many people here.

 

For those of you that don’t know us,
Luxoft is a technology and digital partner for Finance, Automotive and the Digital Enterprise segments.
In the automotive industry, we are known for creating stunning customer experiences both in the vehicle and for mobility as a service offerings

 

As an example, from its inception we have been Daimler’s partner in designing and developing the software platform that powers the Mercedes-Benz User Experience (MBUX) – from Pixel to Silicon.
It is a stunning-looking infotainment system installed across a wide range of new Mercedes vehicles, such as the A-Class, the GLE and the upcoming EQC electric SUV.

 

On the other side of the customer experience spectrum,
We’ve partnered with ReachNow through our Design and Innovation Arm, Smashing Ideas.
Together we’ve designed and developed a novel customer experience on multi-modal mobility services – from research to realization.
The ReachNOW service enables a holistic customer experience for various mobility offerings including car sharing and ride hailing – covering every day needs of mobility as a service consumers.

 

Now, We believe that what was historically a set of siloed user experiences (in the car, at the dealer, at the bank, in the taxi), will merge into one Integrated Customer Experience for Mobility Services.
And we believe that the Integrated Customer Experience will be driven by Autonomy, AI and 5G connectivity,
With the vehicle becoming an intelligent space, just like the living room.

 

LG Electronics has revolutionized the living room with their Smart TVs based on webOS

 

webOS provides not only the best user experience in the TV industry, but also comes with ThinkQ and a the leading eco-system of services and content from the market leaders that are essential parts of consumers personal digital lifestyle.

 

This is why we have partnered with LGE to create “webOS Auto”, an intelligent ecosystem based on webOS, an open platform for collaboration.

 

We believe that the future in-car customer experiences need to be fully customizable, able to integrate with any consumers personal digital lifestyle and its associated services and content and be part of an intelligent mobility services eco-system.
This is why we are making webOS automotive grade by leveraging PELUX, the Luxoft reference integration platform that accelerates the deployment of converged automotive systems.
We believe that webOS auto is the ideal platform as it unlocks the true potential of AI and 5G and enables integration of consumers’ personalized digital lifestyles into future sustainable mobility experiences.

 

We are very excited about this partnership and collaboration with LGE,
And today, I am thrilled to share that we are taking the very first steps in transporting your living room to the car.

 

Together with LG Electronics, Amazon, HERE and The Qt Company, we are unveiling our latest Autonomous Mobility Concept vehicle.

 

The mobility concept is built on the webOS Auto open platform and demonstrates how a personalized, smart, customer experience in an autonomous vehicle can be realised with some of the world’s leading technology and service providers.

 

Join us for a personal, hands-on experience at our booth 3107 in the North Hall.
Thank you.
Over to you I.P.

[Guest Speaker exits]

Thank you, Alwin.
So with webOS auto,
we can REALY make use of AI
to COMPLETELY transform
your time in a car.

What that involves, though,
is an ability to transmit and process
an ENORMOUS amount of data –
which is why
5G is an ESSENTIAL ENABLER
for intelligent living on the go.

And to make sure that
our devices and solutions are
5G READY,
LG has been working very closely
with Qualcomm,
a leading innovator of mobile technology.

To tell us more about this collaboration
for the new age of 5G connectivity,
please welcome to the stage,
Durga Malladi of Qualcomm!

[GUEST SPEAKER] Durga Malladi | SVP and GM, 4G/5G, Qualcomm Technologies, Inc.

[Slide 1]
Good evening. Thanks for having me, Dr. Park.
And good evening to all of you.
At Qualcomm we invent breakthrough technologies that transform how the world connects, computes, and communicates. We have worked with LG for decades, across many segments including phones, appliances, home entertainment, smart cities … and of course automotive.
Our collaboration on automotive goes back to 2004, when the two companies delivered their first telematics system. And we led industry transitions to 3G and then 4G to provide more advanced capabilities, such as connected navigation, video and audio streaming and Wi-Fi hotspots.

[Slide 2]
Now, we’re at the dawn of a new age for the connected car with the advent of 5G and AI.
Breakthroughs in connectivity, high-performance computing, and AI are poised to transform the in-vehicle experience.
To bring all of this together, today we introduced the third- generation Qualcomm Snapdragon Automotive Cockpit Platforms – a whole family of platforms designed for entry level, mid-tier, high-tier, and luxury cars.
These new Snapdragon Automotive Platforms feature our powerful fourth-generation AI engine, that enables more power-efficient on-board machine learning use cases, such as understanding voice commands or detecting objects and respond appropriately.

[Slide 3]
Working with leading tier-1 automotive suppliers such as LG, Snapdragon platforms enable many new capabilities…
… such as rich visual experiences with support for multiple displays throughout the vehicle, including ultra-wide panoramic and augmented reality displays.

[Slide 4]
Highly intuitive AI experiences, such as cabin personalization, fingerprint ID, and in-car virtual assistance.

[Slide 5]
Contextual safety including 360 camera capabilities with AI for pedestrian and obstacle detection.

[Slide 6]
And finally, we’ll enable immersive audio in the vehicle, including personalized multi-audio zones, echo cancellation, and advanced engine noise suppression.

[Slide 7]
That’s just inside the vehicle. Now let’s look at the external environment, with the unprecedented data speeds, ultra- reliable, low-latency communications of 5G.
For instance, multi-gigabit connectivity using both 4G and 5G is designed to support the ever-increasing demand for data in the car, led by applications such as concurrent 4K video streaming to multiple high-resolution screens, 3-D HD maps updated in real-time, navigation using augmented reality, software updates and much more.

[Slide 8]
Our transition to 5G also introduces a new paradigm of direct communications between cars and everything around them. This is called vehicle-to-everything communications, or V2X.

V2X allows your car to exchange information directly with other vehicles, infrastructure, and pedestrian devices, without requiring support from the cellular infrastructure or any operator subscription. The most advanced V2X technology born from cellular standards, C-V2X, is expected to be deployed in production vehicles as early as this year.

[Slide 9]
Now, 5G can take V2X to the next level, with high throughput and ultra-reliable, low-latency capabilities that enable vehicles to directly share perceptions of the road conditions and surroundings.
Vehicles will be able to build a real-world model of the surrounding environment by sharing high throughput sensor data — such as video — with each other. In addition, vehicles can convey their intention and planned movements using 5G V2X, enabling better autonomous path planning with a higher level of predictability.
In 2017 we announced with LG coordinated efforts to facilitate testing and adoption of 5G and C-V2X communications into vehicles.
And last year, the two companies established a research center in South Korea to develop 5G and C-V2X technologies.
With these efforts, LG and Qualcomm are working to make transportation safer, more productive, and convenient for all of us.

[Slide 10]
These are important examples of how Qualcomm Technologies is unlocking 5G capabilities for the vehicle. And we’re working with LG to make 5G a reality in production vehicles as early as in 2021.
Thank you!

[Guest Speaker exits]

#5 From Product to Service – Robotics as a Service/System
[CITY 섹션 프로시니엄 매핑: 클로이 C1 이동과 함께]

[룩소프트 연사 퇴장에 맞춰 C1으로 이동]
CLOi: Ladies and gentlemen, [살짝 무대 좌측을 향해 나가며] are you enjoying yourselves? (audience: Yes!) //
I cannot hear you and my sound system is working fine. [실망한 표정 GUI. 방향을 틀어 무대 오른쪽을 향해 조금 나가며] Are you enjoying yourselves? // (audience: YES!!)
[무대 중앙 C1에서 연사처럼 좌우 보면서]
Great. IP has asked me to come out and introduce our next video clip because it’s all about my friends. How LG CLOi robots are working together to change how you work and how you manage your space.
But can I tell you a quick joke before that? … //[no response from the audience]
Well, well, I will. What do you call it when robots are taking time off during CES to recharge? //
Siesta!! //
Think about it. / C.E.S. – TA. Siesta. //
Well, if you’re not laughing now, you’ll certainly laugh later. Anyway, enjoy the video!
[C2로 이동]

[VIDEO] Robotics & B2B: Smart Connections

Who was that handsome cameo at the end?
And WHAT an ending!

Well, my next topic is robotics.
It’s about how we use robotics
as a SERVICE
and as a SYSTEM
to further expand on
what we’re doing
at home and on the road
to better manage our lives
and the space we live in.

For that,
it is my pleasure and privilege
to invite
one of the leading robotics experts
and a good friend of mine,
Professor Henrik Christensen
of UC San Diego!

[GUEST SPEAKER] Henrik Christensen | Professor, UC San Diego

Henrik, it’s great to see you again.
But before we begin,
should we get a quick drink?

Henrik: Sure. I’ll have what you’re having.

You know what, Henrik,
we just announced LG HomeBrew,
our new capsule beer maker.
Let’s see what you make of it.
CLOi, can you please get us two beers?
[가이드봇: C2에서 응답]

CLOi: Sure, two beers coming right up.
[서브로봇: CTO-헨릭 교수 대화 중 C0에서 C1으로 최대한 빠르게 이동 – 음료 배달 후 C0 복귀]

Great.
So, Henrik,
this evening
we’ve been talking about
how AI will change our lives.
And I guess
robotics is one of those areas
where AI is really
an integral foundation.
Could you tell us
a little bit about
how AI is changing
the nature of robotics?

HC:
• AI Penetrating all aspect of robotics
• Robots are seeing, thinking, acting machines
• Mapping, Recognition, affective
• Navigation adopted to preferences
• Acting to interaction & battery optimization
• AI in all aspects of robotics

Fascinating.
There’s just so much to talk about,
but tonight
I was wondering
if we could talk more about
the idea of Robot as a Service.

HC:
• LG ThinQ connectivity
• Remote vacuum and home appliances
• Using cloud AI generate different services
• Evolve services over time
• Different services for different people
• AI is for customized user needs

Yes – in fact,
that’s something
we’ve been working on
for a while now.
LG CLOi here is great,
but we’ve been exploring
how greater it would be
if we could build
a SYSTEM of multiple CLOis
who SHARE what they see
and hear
and LEARN.

HC:
• Combining fleet of vehicles
• Cleaning, surveillance
• Also joint use of resources

Quite so.
And we’re developing
what we call
Robot Service Delivery Platform,
RSDP,
which does exactly that.

So for example,
we have guide bots like CLOi
at Incheon airport.
The thing is,
they’re not just individual bots
doing their own things.
Through RSDP,
they’re all connected so that,
when a situation develops,
like a long line building up
at one part of the airport,
they can coordinate their activities
to address that situation –
guiding people to other sections,
getting people
to have their travel documents ready,
and so on and so forth.

HC:
• Obvious that AI can deliver better robots
• Integrate smart street lights to cars and homes
• Use of phone to control many aspects of life
• Use cases for federated use of services in products and the cloud
• LGE enabling the future today

Absolutely.
Well,
this is just so fascinating
but I’m afraid
that’s all we’ve got time for now –
thank you so much
for coming to talk to us
and I really hope
we can continue
on our discussion.

Ladies and gentleman,
Professor Henrik Christensen!

[Guest Speaker exits]

#6 Smart Connections – B2B Technology

Well – tonight
we’ve been talking about
how we at LG
will combine our insight and expertise
with artificial intelligence
to offer a new vision
of INTELLIGENT living.

And central to this vision
is how we use our devices,
from home appliances to robots,
to CONNECT with every aspect of
our customer’s lives.
Through that CONNECTION,
we can COMMUNICATE with them,
UNDERSTAND them,
and serve them BETTER.
And this idea of connection
is what will also allow us
to provide intelligent solutions
at a MUCH BIGGER scale,
from buildings
and factories
to EVEN CITIES.

Let’s take an example.

LG’s intelligent A/C unit
can now recognize people
from the TOP VIEW
so it can optimize
its flow of cool air
to how many people are where.
That in itself
is a remarkable piece of innovation,
enabling an intelligent use of resources.

But –
what if we go beyond that
and let A/C units ALL over the city
to talk to power stations?

Demand response system
will allow A/C units,
as well as other devices,
to respond to changes in electricity usage
across the WHOLE CITY.

And that’s just a humble beginning –
Because AI-based smart grid
will open a WHOLE NEW potential
for RADICALLY improving the efficiency
of our energy eco-system,
from production and storage
to consumption.

[short pause]

Digital signage is another area
where LG has excelled
with our continued strength
in display technology.

And they are EVERYWHERE –
from large public places
like shopping malls,
hotels
and airports
to every street corner
and now even bus shelters.

Think about what we can do
if ALL THESE signages
ALSO become intelligent.
Rather than simply showing
pre-programmed content,
they’ll be able to understand
the situation around them
and serve tailored content.
Signboards,
mirrors,
walls
and even floors
will ALL be able to interact with you
and assist you –
space becoming an ACTIVE,
INTELLIGENT part of your experience.

What’s important is that,
with the power of AI,
we’ll be able to connect
INDIVIDUAL units –
your homes, cars, robots, and ALL your devices –
into an intelligent SYSTEM.

And we’re already exploring
what more we can do at THAT level
with SMART CITY projects
all around the world –
in the US,
in Canada,
and in Korea.
In this connected environment,
you’ll be able to feel AT HOME
wherever you go –
as CONNECTED
and as PERSONALLY cared for
as when you are
at your OWN HOME.

And as our devices start talking to each other,
they’ll be able to deliver
not just what’s best for ME
here and NOW,
but what’s best
for the WHOLE community
and for generations to come.

Conclusion

So –
there we are.
Our vision for a kind of AI
THAT MATTERS.

It matters to YOU
because it EVOLVES
by learning about you
to understand you.

It will also CONNECT with you
through a diverse portfolio of products
designed for EVERY aspect of your life.

And our AI products will serve
as an OPEN platform where
we’ll work together with our partners
to deliver
the best possible AI experience
for our customers.

And with that kind of AI,
our ambition
is to take LG
WAY beyond its current role
as a leading MANUFACTURER
of consumer electronics.

Our vision,
in the coming age of artificial intelligence,
is to become
a LIFESTYLE INNOVATOR
that serves
a TRULY intelligent way of living.
And that’s not the same
as filling up your home
with smart devices.

It’s about
a WHOLE NEW approach
to making YOUR LIFE
BETTER
with technology.

Of course,
that’s by no means
an easy or simple challenge.

But, like so many of you,
I couldn’t be MORE excited
or MORE inspired
by this challenge –
because we have
WITH AI,
an OPPORTUNITY of our lifetime
to open the next chapter
in that tale of human progress.

And THAT’S why
I can’t wait to meet you all
this week.
[가이드봇: C2에서 C!으로 이동. 전시장 안내 맵 디스플레이]

From LG,
we bring our six decades
of insight and experience
making INNOVATION
for a BETTER LIFE.

So come and join me and CLOi
in our booth in Central Hall,
and let’s talk,
share our ideas,
and DISCUSS –
how we, TOGETHER,
can make AI
for an EVEN
BETTER
LIFE.

Thank you very much
and enjoy your CES!

CES 2019 행사 현장

CES 2019 행사 현장

l 이미지를 클릭하시면 더욱 다양한 사진을 만나보실 수 있습니다.

 

CES 2019 행사 현장 이야기

CES 2019 뉴스룸

CES 2019 LG전자 부스 현황

CES 2019 LG전자 전시관
초대형 올레드 폭포를 소개합니다
올레드 플렉서블 사이니지 260장을 이어 붙여 탄생시킨 초대형 올레드 폭포
올레드만이 가지고 있는 완벽한 블랙과 매끈한 곡면 디자인을 활용해
은하수, 하늘, 바다 등 대자연의 웅장함을 담았습니다

짐을 운반해주는 ‘클로이 포터봇’
음식이나 룸 서비스를 제공하는 ‘클로이 포터봇’
방문자에게 정보를 제공하고 안내하는 ‘클로이 안내로봇’
바코드로 물품을 스캔해 계산하는 ‘클로이 카트봇’
무거운 짐을 들 때 허리근력을 보조해주는 ‘클로이 수트봇’

LG SIGNATURE 올레드 TV R
화면을 말거나 펼 수 있는 ‘세계 최초’ 롤러블 올레드 TV
65인치 전체 화면을 보여주는 ‘풀 뷰’
날씨, 음악, 시계, 무드, 홈 대시보드 모드를 구현한 ‘라인 뷰’
4.2채널 고음질 음악을 감상할 수 있는 ‘제로 뷰’
TV의 새로운 패러다임을 제시합니다

세계 최초 88인치 8K 올레드 TV
인공지능 프로세서 ‘알파9 2세대(α9 Gen 2)’ 적용
시청 환경과 콘텐츠를 분석해 선명한 화질과 입체 음향 제공
풀 HD와 4K 해상도 영상을 8K 수준의 화질로 업스케일링
LG 올레드 TV는 현존하는 최고 화질을 자랑합니다

‘LG 트롬 플러스’와 ‘LG 듀얼 인버터 히트펌프’
신개념 의류관리가전 ‘LG 트롬 스타일러’
맥주 제조과정을 자동화한 ‘LG 홈브루’
두 번 노크로 화면을 켜는 ‘LG 노크온 매직스페이스 냉장고’

 

뉴스레터 구독하기 | 최신 트렌드를 빠르게 만나보세요!

LiVE LG 뉴스레터 구독하기

LiVE LG의 모든 콘텐츠는 자유롭게 이용하실 수 있습니다.

다만 일부 글과 이미지는 저작권과 초상권을 확인하셔야 합니다.운영정책 보기